Atlanta, GA (April 30, 2021)
It has been three years since Andy Mineo released “Coming In Hot” featuring Lecrae on Reach Records’ summer playlist 2018, and after its recent viral takeover on social media trending at #2 on Instagram Reels, the song went global and landed itself at #2 on the Billboard Triller US Chart and #3 on the Triller Global Chart.
The Top Triller U.S. and Top Triller Global charts highlight the biggest songs on Triller based on a formula blending the amount of views of videos containing respective songs, the level of engagement with those videos and the raw total of videos uploaded featuring each song, according to Triller.
Watch the video:
The song had a recent spike across all DSPs that seems to be credited to large amounts of user generated content across social platforms. Since January, the record has seen a 400% increase in day-over-day streams. In February it also began trending at #3 on Instagram Reels, and reached #1 on Reels last month.Well on its way to be RIAA certified Gold, “Coming In Hot” has sold over 450,000 units to date, without any radio or major label support, has been used on TikTok more than 51,000 times and featured on Instagram Reels over 200,000 times including reels by Kim Karadashian, Jordyn Woods, Kristen Bell, Common and more. Additionally, since it was released in 2018, it was used to launch Will Smith‘s inaugural TikTok channel, was selected by Steph Curry as theme song to his life and Lebron James and the Steelers has featured the song across social media. Fox Sports and ESPN MLB also highlighted the viral hit for various promotions.
Leave a Reply
You must be logged in to post a comment.